Welcome to the start of something Tru-ly digital

Welcome to The President’s Post, a weekly blog you can turn to for more information about what’s new at TruWest and what we’re doing to make your life easier as a member. 

From time to time I’ll also shine a spotlight on a product or service that might be of interest because of what’s going on in the financial marketplace, or because of a trend we’ve observed among our members. 

TruWest enjoys a level of loyalty among members on par with that of Apple and its fans, and much of the reason for that is our culture of caring throughout our organization—caring about the members we serve, our employees and their families, and our community. 

If you happened to read the Winter 2016 member newsletter or the latest TruWest annual report, you already know that I’m a strong proponent of digital technology. So, it seemed only natural to me to expand our lines of communication through a blog. After all, there’s no better way to maintain trust than with open communication and transparency.

I invite you to visit the blog each week, read the latest entry, and let me know how we’re doing in our efforts to provide you with the best possible service. 

In the weeks ahead here at The President’s Post I’ll tell you more about:

  • How I know our members are so loyal
  • The digital features we’ve put in place lately to make banking easier
  • The low rates we’re able to offer on mortgages

I hope you share my enthusiasm for increasing our opportunities to communicate, and with your help I look forward to building a strong digital relationship with our member community—and remember, we always enjoy seeing you in person, too! 

Thank you for reading The President’s Post.

Alan Althouse Signature

Alan Althouse,
President and CEO