TruDifference

WHAT IS THE TRUDIFFERENCE?

We talk about our TruDifference a lot. You may be wondering what, exactly, does that mean? 

Well, it's not just "business as usual" when you visit one of our branches or talk to us on the phone. It's more than that-it's personal. We want you to feel welcome and confident. We want you to know in no uncertain terms that we can make a difference in your life by helping you achieve your financial goals. 

The TruDifference is incorporated into all the great stuff that makes TruWest Credit Union more than just another financial institution:

  • It's our pledge to provide great rates, great products and great service
  • It's our promise to cultivate a culture of caring for our members, employees and community
  • It's woven into the fabric of everything we do and every decision we make
  • It's seen every day in our volunteer work, our contributions back to the community, and our efforts to ensure member and employee satisfaction

Explore the many ways we embody the TruDifference every day.

Mission, Vision and Values

Mission, Vision and Values

We stand by a clear mission, vision and values that ensure you feel the TruDifference when choosing us as your financial institution. See how we are committed to serving you and our community.

Commitment to Members

Commitment to Members

There’s not just one reason you should bank with us; there are many. We’ve made it easy to understand our ongoing commitment to you by offering the top 10 reasons to bank with TruWest.

Fee Guidelines

Fee Guidelines

We don’t believe in charging you to do business with us. Learn about our “people helping people” philosophy and our fee guidelines, so you feel confident as a TruWest member and part owner.

Social Responsibility

Social Responsibility

Giving isn’t something we do for show—it’s absolutely who we are. We take pride in reaching out to our community and to help the charities we support. Discover what social responsibility means to us.

Look! We're Social!

Look! We're Social!

Like us, follow us; connect with us through all our available channels. Stay in the know, even when you're on the go.

Alerts

Alerts

Stay up to date with all alerts from scheduled maintenance to the newest fishing scams you need to be aware of.